Terms of Service
The agreement between you and SitegenOS for using the platform.
Last updated: 22 October 2026
These Terms of Service ("Terms") govern your access to and use of SitegenOS, a product of ApeTec Ltd ("we", "us", "our"). By creating an account or using SitegenOS, you agree to these Terms.
The service
SitegenOS provides:
- AI-generated websites based on business details you supply.
- Hosting for published sites, at no charge to the site's Owner.
- Billing for Builder subscriptions.
- An Owner Dashboard for site owners to manage their site and read enquiries.
- Business Finder: a prospecting tool that surfaces local businesses from third-party listing data. Pro accounts get up to 250 businesses a week. Free accounts get one search, once. Listing data is provided "as is". Verify before you rely on it, and you are responsible for how you use it.
We do not provide legal, financial, or business advice. We do not provide marketing services, live booking, e-commerce, or payment processing on generated sites.
We may modify, suspend, or discontinue the service or any part of it at our discretion.
Accounts
You must be at least 18 and able to form a binding contract. Keep your credentials secure. If you are a Builder and suspect someone else has used your account, change your password in Settings — that signs every other device out — and tell us at hello@sitegenos.com. If you are an Owner, your sign-in links go to your email address, so anyone who can read that mailbox can sign in as you: keep it secure. We may suspend or terminate accounts that violate the Acceptable Use Policy, abuse the service, or are involved in fraud or payment abuse (including chargebacks).
Builders and Owners
SitegenOS is used by Builders, who create and sell websites, and by the business Owners they sell to. Any agreement between a Builder and an Owner — including price, scope, promises, and conduct — is between them alone. We are not a party to that transaction, we make no representation about any Builder's work, pricing, conduct, or promises, and we are not responsible for disputes between Builders and Owners. Each party's use of SitegenOS is governed by these Terms independently of whatever they have agreed with each other.
Publishing and the 7 days before the site is confirmed
When a Builder publishes a site it goes live on a sitegenos.com address and stays online for 7 days, counted from the moment of publishing, before the client has to confirm it is theirs. Confirming costs nothing: it creates the client's Owner account at the email address they confirm with. If the site is not confirmed before those 7 days elapse, it goes offline. That is not a discretion we exercise case by case — an automated job runs every few minutes and takes the site offline once the window has passed.
Once a site is confirmed, it stays online for as long as its Owner keeps confirming it, once a month. Each month SitegenOS emails the Owner asking them to confirm the site is still wanted, and the Owner has 7 days to do so; if they do not, the site goes offline in the same way.
A site that has gone offline can be brought straight back, exactly as it was, by confirming it within twelve months of the day it went offline. A site that has been offline for twelve months is deleted: its pages, content and edit history, its images, the enquiries it received, and the link to confirm it all stop existing, and it cannot be brought back. No email is sent about this.
At publishing, SitegenOS emails the client address the Builder supplies, with a link to confirm the site. It sends reminder emails before those 7 days end, and none once the site has gone offline; the client can stop the reminders from a link in each of them. Those emails go out on the Builder's behalf: they are sent from a sitegenos.com address, the sender name reads as the name the Builder gives us when publishing, followed by "via SitegenOS", and replies go to the Builder's own email address. A Builder can add a personal note, which is included in the email as written. SitegenOS stores that client address to send those emails and to deliver the site's enquiries during those 7 days. The Privacy Policy covers how it is handled.
If you are a Builder, then by giving us a client's email address you confirm you have that person's permission to be contacted there about the website you made for them, and that the address is theirs. Anything you write in a personal note is your content and your responsibility, exactly as the site's content is.
Fair use of generation and editing
Plans carry limits, and those limits are enforced in the product:
- A Free account can generate 1 site in total. Editing by clicking on the page is not metered on any plan; editing through the AI chat is part of Pro.
- A Pro account can generate up to 10 sites a week, of which up to 3 may be Digital Experience sites.
- Pro AI editing is not metered by a count of edits, and is meant to be used freely. It carries a fair-use ceiling per site and per month, set well above heavy normal use and applied only to protect the service from abnormal use.
- Business Finder is capped as described above.
Current limits are shown in the product. We may change them, and a change takes effect when it is applied.
Pricing and payment
- Builder Pro: $79 per month (USD), billed monthly. Publishing sites, hosting every site you publish, and Business Finder (up to 250 businesses a week) are included.
- Owners pay nothing. Hosting for a confirmed site is included in the Builder's plan and continues after it: a confirmed site stays online for as long as its Owner keeps their account and keeps confirming it each month, as described above.
- Payments are taken by Stripe through Stripe Managed Payments, under which Stripe (acting through Link) is the seller of record for your subscription: it collects and accounts for any sales tax or VAT and may show the price in your local currency. The price shown includes any tax; no tax is added on top of it.
- Current pricing is shown on our pricing page. Changes take effect at your next renewal.
You can cancel anytime — see Cancellation and Refunds below.
Cancellation
Builders cancel Pro from the billing dashboard, which opens Stripe's customer portal. A cancellation made that way takes effect at the end of the period you have already paid for: Pro stays active until that date, and you are not charged again. Sites you have published stay live regardless — a site's liveness depends on its Owner's confirmation, never on the Builder's plan. A site that is never confirmed goes offline when its 7 days end.
Deleting your account works differently, and it is worth knowing before you do it. Deletion cancels your subscription immediately rather than at the end of the period. For an Owner, deleting your account takes your website offline at that point, and the enquiries it has received are deleted at once. A Builder who deletes their account does not take down a site a client has confirmed — that site stays with its Owner.
Refunds
Your subscription is sold to you by Stripe (through Link) under Stripe Managed Payments, and Stripe's own refund terms apply to it: Stripe may refund a payment within 60 days of the transaction, including where you ask it to through Link support, and a refund includes any tax you paid. Ending a subscription part-way through a period does not by itself refund the unused part.
If you are a consumer, you also have a statutory right to cancel within 14 days of taking out a subscription, and nothing in these Terms takes that away. Because Pro starts immediately, cancelling inside those 14 days means you pay for the part of the period in which you had the service, and the rest is refunded. To cancel this way, email hello@sitegenos.com within those 14 days saying that you are cancelling Pro — from the address on your account, if you can, so we can find it. You can do this also after you have cancelled in the Stripe portal. We then end Pro and refund the unused part to the card you paid with, within 14 days of receiving your email. Cancelling in the Stripe portal on its own stops future billing but does not refund.
Ownership and handoff
Rights in a generated site — its content, copy, and imagery, excluding our platform materials — belong to the Builder who created it. When an Owner takes the site over by confirming it, those rights pass to the Owner. We retain all rights to the SitegenOS platform, prompts, templates, and design system at all times, and may use aggregated, anonymized usage data to improve the product.
The Builder who created a site keeps the ability to edit that site's content. That access does not end at handoff, there is no control in the product by which an Owner can remove it, and it cannot be removed on request. What a Builder cannot reach is the enquiries: the contents of messages visitors send through the site are readable only by the site's client — before the site is confirmed, on the page behind the link to confirm it, with each sender's email address and phone number partly hidden; afterwards, by the Owner who confirmed it — and are closed to the Builder in the database itself, not only in the interface.
Every site published through SitegenOS carries a "Built with SitegenOS" credit in its footer. It is on for every published site, for Builders and Owners alike, and there is no setting that removes it.
You grant us a limited licence to host, render, and modify your sites for the purpose of operating the service. The licence ends for a site when it is no longer hosted with us. If a Builder deletes their account, sites their Owners have confirmed remain hosted for those Owners. The licence continues for those sites under the Owner's own use of the service.
Your content and your responsibility
Content you upload or generate — its accuracy, its legality, its licensing, and its compliance with the laws of wherever your business or your client's business operates — is your responsibility (the Builder's, and after handoff the Owner's), not ours. AI-generated content may contain errors. Review it before publishing.
Indemnity
You will indemnify and hold harmless ApeTec Ltd and its officers and employees against any third-party claims, losses, liabilities, and reasonable legal costs arising from content you upload, generate, or publish, from your use of the service, or from your breach of these Terms or the Acceptable Use Policy.
Enforcement
We may remove content or take a site offline, and may suspend or terminate the responsible account, where content violates the Acceptable Use Policy or we are legally required to act.
Disclaimers and liability
SITEGENOS IS PROVIDED "AS IS" WITHOUT WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED. TO THE FULLEST EXTENT PERMITTED BY LAW, OUR TOTAL LIABILITY ARISING OUT OF OR RELATING TO THE SERVICE IS LIMITED TO THE FEES YOU PAID US IN THE 12 MONTHS PRECEDING THE CLAIM. NOTHING IN THESE TERMS LIMITS LIABILITY THAT CANNOT BE LIMITED BY LAW.
Changes
We may update these Terms. The date above shows the current version. Material changes take effect when posted here. Continuing to use SitegenOS after a change means you accept it.
General
If any provision of these Terms is found unenforceable, the rest remain in effect. These Terms, together with the Acceptable Use Policy, Privacy Policy, Cookie Policy, and (for Owners) the Data Processing Agreement, are the entire agreement between you and us regarding the service. A person who is not a party to these Terms has no right under the Contracts (Rights of Third Parties) Act 1999 to enforce any of them.
Governing law
These Terms are governed by the laws of England and Wales, except where the consumer protection laws of your country of residence require otherwise.
Contact
hello@sitegenos.com · SitegenOS is a product of ApeTec Ltd, registered in England and Wales, company number 17065917. Registered office: 124–128 City Road, London EC1V 2NX.